Watch Taking a Sledgehammer to Bottlenecks 🎥 as Ruth & Steph show how AI actually fixes margins.
Mia Hatton

Mia Hatton - Data Scientist

Mia is an experienced science communicator and trainer who is now merging these talents to become a Data Scientist. She is currently studying for her Data Science degree at Cardiff Metropolitan University and is putting it also into practice as an apprentice in Nightingale HQ. Alongside a science degree from the Open University, she has a number of years of experience in presenting, science content development and training consultancy across several countries including the Czech Republic, Norway, Malaysia and her home of Wales.

In 2015 she co-founded Letterbox Lab, offering a series of innovative science kits designed to help families to play with science. Letterbox Lab was named ‘Retail Start-up of the Year’ at the Wales Start-up Awards 2019. Outside of work, Mia enjoys playing Dungeons and Dragons and caring for her curious bearded dragon, Bert.

At GoSmarter, Mia applies her science communication background to one of the harder problems in data science: making models and results comprehensible to the people who need to act on them. In manufacturing, that means production managers and quality engineers who need to understand outputs clearly enough to make decisions, not just see a number from a black box.

Her work spans data analysis, model development, and the translation of findings into recommendations that are genuinely usable on the shop floor. She combines technical rigour with a communicator’s instinct for what matters — and the ability to explain why.

Mia’s co-founding of Letterbox Lab, a science kit business that won Retail Start-up of the Year at the Wales Start-up Awards 2019, demonstrates an entrepreneurial streak that sits alongside her academic work. She understands both what it takes to build something from scratch and how to communicate complex ideas to a broad audience — skills that are directly relevant to helping manufacturers understand and trust AI-driven insights.