Laura Dernie

Freelance personal assistant.

Founder of My Discombobulated Brain

Laura brings a unique perspective to the GoSmarter blog — the lived experience of managing complex organisations without the benefit of a traditional corporate support structure. As a freelance personal assistant and the founder of My Discombobulated Brain, she writes with authority on productivity, workplace accessibility, and the practical challenges of running a business efficiently.

Her contributions to the GoSmarter content programme focus on the human side of digital transformation: how tools need to work for the people using them, not just the people specifying them. She writes about scheduling, admin automation, and the small inefficiencies that add up to wasted hours — exactly the problems GoSmarter is built to solve.

My Discombobulated Brain, her personal platform, explores the intersection of neurodiversity, productivity, and professional life — making her a particularly insightful voice on why one-size-fits-all software often fails the people who need the most support.